About
1the sector
2the demand
The transportation industry is the backbone of global commerce and connectivity. It encompasses a diverse range of sectors, including road, rail, air, and maritime transportation. This dynamic field plays an essential role in facilitating economic growth and enhancing our interconnected world.
3the challenge
Hiring and retaining in-house experts can be costly, as this is burden of a full-time salary, compensations, and training expenses both for Transportation Companies as well as Associations (Networks).
​
They choose not to have dedicated resources for corporate communication, consequently, the participation in events is managed by internal manpower.
​
That, often leads to a negative impact on local daily operations and sales activities, as those employees are unavailable to meet customer needs for a certain period.
​
We have also observed that in-house staff may lack proficiency in proper English, social skills, comfort with business travel, or have limited industry knowledge.
Moreover, during events, they may be preoccupied with unresolved work-related issues, preventing them from being fully engaging in the current occasion and its goals.
In today's highly competitive and rapidly evolving logistics, having a strong network, expertise, and a deep understanding of the sector's complexities are critical to success.
​
In order to secure establishment and growth, expand their customer portfolio, identify new partners, and maintain existing relationships, Transportation Companies, as well as Associations (Networks consist of freight forwarding companies), are advised to get involved in several worldwide events such as exhibitions, conferences, trade shows, physical or online meetings, etc.
Participation is crucial also because it fosters knowledge exchange, networking, market visibility, skill development, problem-solving, inspiration, market research, and professional growth, all of which can significantly benefit organizations.
...because "Insanity is doing the same thing over and over again and expecting different results"
Albert Einstein